How cool is good this wonderful Fitness Gym from Wham-O, the prelude to our Fitness Bands we have now. Wham-O called it the "Figure Beauty Swedish Method Developer". The package says it develops the chest, slims hips, waist, shapes legs and ankles. Has a copywrite date of 1957 Patent Pending. The backside has complete course to beautify your figure through healthful exercise. Although Wham-O history states it was never marketed, here it is!
The package is opened at the bottom edge. Some wrinkling to package but all print is very legible.
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"Wham-O Founded by friends and business partners Rich Knerr and Arthur “Spud” Melin in 1948, Wham-O is best known for amusement staples. Their irresistible toys practically define childhood for an entire generation. The Frisbee, Hula Hoop, SuperBall, Slip 'N Slide, Silly String, and Hacky Sack are all cherished companions that brought kids together and still enjoy an enduring popularity today.
HOME GYM - Wham-O entered the sporting goods market in the 1950s as a kind of segue between their death utensils and the popular outdoor products that would come later. This Charles Atlas-esque resistance band purported to enhance the female form. Arthur Melin and Rich Knerr drew up the ad before any product was made to gauge interest before committing to a production run."
Product code: Rare Wham-O good " Figure Beauty Swedish Method Developer " Fitness Band 1957